COLVIN - SHOWROOM AND
BOTANICAL ATELIER
Client
IED
Location
Madrid, ES.
Year
2025
Final Master's Project
After an in depth research process, I identified a clear opportunity for Colvin to evolve and expand its brand through the introduction of a botanical arrangement service for events, a concept that I am confident would bring strong added value to the company.
The proposal repositions Colvin from a digital florist to a sensorial and experiential brand, brought to life through a physical showroom that blends emotion, nature, and design.
The space features an open workshop, retail area, scenographic showroom, and educational zone, all designed to immerse visitors in a narrative where flowers become a form of artistic and personal expression.
The showroom also opens the door for brand collaborations, turning it into a creative hub where Colvin connects with audiences through shared values, beauty, and intention.
